Newcomer in the Mobile Gaming Scene Shakes Up the Industry
After 36 days of release, Game of Thrones: Kingsroad – the latest RPG mobile game developed by Netmarble, has officially surpassed the milestone of 1 million USD in revenue on the mobile platform. The game is officially licensed by HBO and Warner Bros. Interactive Entertainment, featuring high-quality graphics and a roster of characters modeled after the actors from the iconic television series.

A noteworthy point about Game of Thrones: Kingsroad is its steady revenue growth, maintaining impressive earnings for the first five weeks following its global launch on May 21, 2025. In its second week, the game achieved its highest revenue target of approximately 264,000 USD, indicating a strong initial reception and immersive gameplay experience with rich role-playing elements and captivating team-based combat.

With a well-crafted product quality and strategic gameplay, Game of Thrones: Kingsroad is currently captivating audiences, especially among dedicated fans of the Game of Thrones series. Not merely a “follow-up” product, this game demonstrates Netmarble’s serious commitment to building a rich and expansive Westeros universe on the mobile platform.
The Initial Potential Amidst a Competitive Market
Compared to other “big brothers” like Game of Thrones: Legends or Slots Casino – which both achieved 1 million USD in a period of 11 to 17 days, Kingsroad has shown slower growth. However, this also highlights a significant positive aspect: the gameplay does not overly rely on the “newly released” hype but focuses on developing a solid player base, emphasizing engaging role-playing experiences and immersive environments.

Looking at the overall picture, it is clear that Game of Thrones: Kingsroad still has significant potential for growth. It should be noted that Netmarble has chosen a timely launch after the film franchise has concluded, allowing for the release of a completely new game. Nevertheless, Game of Thrones: Kingsroad has achieved a remarkable milestone of 1 million USD in revenue, indicating that its strategic development is on track and its investment in quality gameplay could yield long-term benefits.

Despite being in the initial stages, Game of Thrones: Kingsroad has clearly demonstrated a successful blend of strong branding, engaging action gameplay, and well-crafted art style, creating a product with explosive potential.