The Price of GTA 6 Has Not Yet Been Announced by Rockstar, But Many Suspect That Take-Two Interactive May Set a Higher Price Than the Standard Target of $50-70 for Other Blockbuster Games.
This speculation arises from the fact that Grand Theft Auto 6 is expected to have a significantly large production budget, along with its immense appeal, prompting many gamers to be ready to pay any price that Take-Two presents.

This scenario could happen in the future, especially since recently, a Swiss retailer named Brack commemorated Grand Theft Auto 6 with a price of 99 Swiss Francs, roughly equivalent to about $112 (approximately 2.8 million VND).
Although pre-orders have not yet opened, in the product listing section, Brack clearly indicated that this price is accurate. Of course, this should not be considered definitive proof that GTA 6 will be priced over $100, but the figure provided certainly raises many speculations. Currently, there is no solid evidence suggesting that Grand Theft Auto 6 will have a higher price than usual, but considering the excitement many gamers have, they may be willing to spend over $100 on this title.

Previously, Rockstar has not typically applied a high price strategy for its products, nor has it ever had a title anticipated as much as Grand Theft Auto 6 in history. Notably, Grand Theft Auto 5 remains one of the best-selling games of all time. However, the pricing strategy of Brack may simply be a marketing tactic. If players place a pre-order at Brack, they will receive Grand Theft Auto 6 upon release. But this commemorative price does not necessarily reflect the official retail price of the game; it may just be a price point that Brack has set to take advantage of the product’s scarcity, aiming to attract customers willing to pay more to ensure they get the game as soon as it is released.

This retailer might be speculating that the selling price of the game will be higher than usual, but their assumptions are not greater than those of other buyers. In reality, game prices in Switzerland are often higher than in the US by about one or two USD, but there is no concrete assurance that Grand Theft Auto 6 will break the existing price ceiling of previous titles.