During the past weekend, “Boo! A Madea Halloween,” a comedy film directed by Tyler Perry, achieved remarkable success, securing the number one position on the box office charts with a revenue of $27 million, despite the film not receiving high critical acclaim. The movie outperformed “Jack Reacher: Never Go Back,” the latest action thriller starring Tom Cruise.
Prior to its release, “Jack Reacher: Never Go Back” was anticipated to be a major success, with the potential to build upon the franchise established by the original novel series by Lee Child, featuring the beloved character played by Tom Cruise. However, the film only managed to secure the second position at the box office. In its opening week, the film grossed approximately $23 million, a figure that, while respectable, fell short compared to other film projects, marking a disappointing turnout for a title with such strong brand recognition as “Jack Reacher.”
Despite the predictions, “Jack Reacher: Never Go Back” only managed to claim the second spot in the box office rankings. However, the opening weekend earnings of around $23 million were still a significant amount compared to other film projects, although it was a disappointing figure given the film’s brand strength associated with the character Jack Reacher.
Although it may seem underwhelming, this performance is still notable when compared to the first installment, which debuted during the Christmas season in 2012 with only $15 million in its opening week.
The horror film “Ouija: Origin of Evil,” which had a low production budget of only $9 million, also managed to earn about $14 million in its opening days. This figure is not surprising, considering that Rotten Tomatoes rated the film at 81%, indicating that lower-budget horror films continue to be a safe bet for studios in today’s market.
