The game currently making waves in the gaming community is Monster Hunter Wilds. From its launch, it quickly became a sensation.
Although it is currently receiving mixed reviews on Steam, the average player count remains over one million. In Japan, the game’s popularity has significantly impacted the rental market for PS5 consoles, causing this service to rapidly fall into a state of over-demand.
Specifically, a rental service chain in Japan recently launched a campaign promoting PS5 rentals, coinciding perfectly with the release date of the blockbuster game Monster Hunter Wilds. As a result, this service has quickly reached its rental capacity by mid-April.
The PS5 rental service, deployed by GEO starting February 28, has instantly turned into a phenomenon. According to reports from Automation, this chain has stopped accepting rentals as of mid-April across all of Japan, and it has not yet confirmed when they will resume stock. Although the exact number of PS5 consoles available for rental is currently unknown, this service is being offered at over 400 locations, ensuring that the supply is definitely not negligible. The main factor driving this service’s popularity is undoubtedly its price point.

Importantly, the launch of the rental service coinciding with the release of Monster Hunter Wilds has further intensified the competition among gaming businesses. Not only does it boost the rental console market, but Monster Hunter Wilds also directly drives PS5 sales. Many gamers who rented the console have expressed such enjoyment that they decided to purchase their own PS5.

The success of Monster Hunter Wilds is clearly evident through its numbers, as the game became the best-selling title in Capcom’s history within just three days, surpassing 8 million copies sold. Additionally, the game’s influence extends broadly into the PS5 rental market and significantly boosts Sony’s overall sales.